Ries, Al. <br/><br/>
Marketing do góry nogami / 
Al Ries i Jack Trout ; tł. [z ang.]. 
 - Kraków :  FIC Press,  1999. 
 - 186 s. ;  21 cm. 
<br/><br/><label>ISBN: </label>8391147509 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing--poradniki.