TY - BOOK AU - Baker,Kim AU - Baker,Sunny TI - How to promote, publicize, and advertise your growing business: getting the word out without spending a fortune T2 - A Wiley Small Business Edition SN - 0471551937 PY - 1992/// CY - New York PB - John Wiley & Sons KW - Reklama KW - kaba KW - Marketing KW - Public relations N1 - Bibliogr. s. 310-312 ER -