Allen, Derek (1959- ).

Analysis of customer satisfaction data : a comprehensive guide to multivariate statistical analysis in customer satisfaction, loyalty, and service quality research / Derek R. Allen & T.R. Rao. - Milwaukee, Wisconsin : ASQ Quality Press, 2000. - XVII, 243 s. : il. ; 24 cm.

Bibliogr. s. 231-234. Indeks.

0873894537


Zadowolenie konsumentów.
Statystyka.