TY  - BOOK
AU  - Cohen,Marshal
ED  - McGraw-Hill Companies.
TI  - Why customers do what they do: who they are, why they buy, and how you can anticipate their every move 
SN  - 0071460365
PY  - 2006///
CY  - New York [etc.]
PB  - McGraw Hill
KW  - Preferencje konsumenta
KW  - kaba
N1  - Indeks
ER  -